gifts on the Million Dollar List represent one-quarter of all donations of $1 million or more. It almost certainly under-reports major gifts to religion.

17 The Center on Philanthropy, Generational differences in charitable giving and in motivations for giving, prepared for Campbell & Company, 2008. Available for download at www.campbellcompany.com or at www.philanthropy.iupui.edu.

18 H. Hall, Baby Boomers blamed for fundraising drops, Philanthropy Today, an online daily summary of news issued by The Chronicle of Philanthropy, June 27, 2008.

19 New Agitator Paper: Giving Across Generations, downloaded April 3, 2009 from http://www.theagitator.net/research/ new-agitator-paper-giving-across-generations/.

20 L. Solomon, Tech Billionaires: Reshaping Philanthropy in a Quest for a Better World, 2008, Piscataway NJ: Transaction Publishers.

21 M. Bishop and M. Green, Philanthrocapitalism: How the Rich Can Save the World, 2008, London: Bloomsbury Press.

22 I. Wilhelm, New hope or hype: “ Philanthro-capitalists examined in just-released book, The Chronicle of Philanthropy, October 2, 2008, www.philanthropy.com.

Giving by individuals

23 M. Edwards, Has ‘philanthrocapitalism’ met its promise?, The Chronicle of Philanthropy, May 21, 2008, www.philanthropy.com.

24 D. Small and U. Simonsohn, Friends of victims: Personal experience and prosocial behavior, Journal of Consumer Research, October 2008, http://www.journals. uchicago.edu/toc/jcr/2008/35/3.

25 W. Liu and J. Aaker, The happiness of giving: The Time-ask effect, Journal of Consumer Research, October 2008, http://www.journals.uchicago.edu/toc/ jcr/2008/35/3.

26 J. Bakija and B. Heim, How does charitable giving respond to incentives and income? Dynamic panel estimates accounting for predictable changes in taxation, National Bureau of Economics, August 2008, Working Paper 14237, www.nber.org.

27 P. Hughes and W. Luksetich, Income volatility and wealth: The effect on charitable giving, Nonprofit and Voluntary Sector Quarterly, June 2008, http://nvs.sagepub.com.

28 M. O. Wilhelm, E. Brown, P. Rooney, and R. Steinberg, The intergenerational transmission of generosity, Journal of Public Economics, October 2008, Volume 92, No. 10, pages 2146–2156.